Analyze the impacts of your pricing strategies on your price ratio, revenue and margin through our performance dashboard.
Dynamic pricing isn’t just about finding the perfect price - it’s about enhancing your key performance indicators, margin, revenue, and price ratio, all of which are now easily accessible in our new Performance overview dashboard.
The dashboard provides a comprehensive view of your margin, revenue, and price ratio trends over time, allowing you to make more informed decisions. With full slicing and filtering capabilities on all available product tags, you can now dive deep into your data to uncover actionable insights.
With the additional Price Ratio graph below the Revenue and Margin Performance, you are now able to see how your prices compare to the market average alongside key business KPIs like revenue, margin and units sold - all in one view. It gives you the superpower to:
1. Understand how pricing decisions are impacting revenue and margin performance by linking competitiveness directly to business outcomes.
2. Filter by top category, brand, or individual products to pinpoint exactly where pricing gaps exist and which parts of your assortment may need attention to stay competitive.
3. Access a consolidated, strategic view in one place and identify which parts of your assortment need further attention!
For this dashboard to give you the best and accurate insights for your KPIs tracking, some required data points must be imported into Omnia.
They are highlighted in yellow below:
At Omnia, looking ahead, the sales data is the foundation for exciting new features, such as:
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Further incorporation of sales figures in other dashboards
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Usage of sales indicators within your pricing tree (like topsellers vs long tail)
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Goal-based pricing strategies
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A/B testing for pricing strategies
To make the most of these upcoming enhancements, we encourage you to add the data above. This will not only enable the new dashboard but also build a robust sales history, positioning you to fully leverage these future innovations.
Start exploring the Performance Overview Dashboard and unlock the potential of your sales data with Omnia!
For more information or questions on this dashboard, contact your direct customer success managers or our customer service team.